Thursday, May 15, 2008

Should you quit your day job to start a home based business?

Should you quit your job and run out and start your own home business?
Here's the quick rule-of-thumb answer...

Never quit your JOB and go full time into your home business until you've exceeded your JOB income for at least three consecutive months.

That's the quick answer.

As we get into a deeper answer to your question, let's assume that you follow that rule. Your next concern is the amount of free time you have available to dedicate to your business.

Well in reality, time is RARELY an issue. It's simply a matter of working smarter and more efficiently, instead of longer.

The first thing we need to do is prioritize our activities so that we're only spending time on those which directly effect bottom line production.

And there are a lot of activities that go into building a network marketing business!

  • Writing and placing ads
  • Creating capture pages
  • Calling leads
  • Interviewing leads
  • Contact management
  • Scheduling follow ups
  • 3-way calls
  • Making follow up calls
  • Processing new orders and applications
  • New distributor training and orientation

Now here's where I want to flip the switch upstairs for you today...
Look through all of the activities above and ask yourself the following question:

"What makes me money?"

The answer?

In the end, it's only one thing:

Processing completed customer orders and representative applications.
That's the only activity that makes you money, so it's the one activity that should dominate your business building time.
If you only had two hours per day to build a business, how much money would you be making if you spent all two hours processing new applications and taking orders?
Probably enough to go full time right!?

This is where you say, "But Dave, that's impossible ..."

Actually far from it. That's all I do and here's the process needed to make it happen...
Now in order to process orders consistently and at a relatively high rate each day,
3 things must take place:

1: You must build a pipeline of prospects whom you consistently contact over time, not personally, but through marketing which allows you to leverage your efforts.

2: You must build a relationship with those prospects, not personally, but through technology such as an auto-responder and video.

3: You must effectively present your goods and services to those prospects, show them the value of joining you as an expert and then sales are made and income is produced.

Now here's the deal...

All three of these activities can, and must, be achieved on autopilot if you want your production to sky rocket.
And that's the secret between full-time networkers who make the big bucks, and those who bust their rears all day long for years, barely turning a profit.

Part-timers continually buy leads or place ads to generate new prospects, but rarely put them into a long-term "pipeline."
Part-timers attempt to build relationships with their leads by talking to them on the phone numerous times.
I constantly see networkers contact a lead 3 to 5 times, spending 1 to 5 hours time trying to get a single prospect into the business.
Part-timers spend major bucks and most of their limited time buying, and then mailing expensive prospecting tools to their prospects.

The lesson to be learned here is that they are building their business without leverage.
They are spending too much of their time doing activities that DO NOT directly produce income.

Now look at the method we use to work smart, not hard.

The smart networker puts together a lead generation campaign using Adwords that automatically generates 10-20 new leads per day for him.

The smart networker leverages tools and technology like personally written autoresponders to build a relationship with his 1,000's of prospects automatically. Check out the relationship builder in Oprius. Our team has the pre-written messages built in for you!

He knows that a relationship and trust can also be built with personal phone calls.
The smarter networker has an automated business building step by step system complete with tools and instructions for his prospects to automatically receive the information that they are hungry for.

The now rich networker only does three things that require his personal time:

1: He contacts the prospects who have called or emailed him after reviewing his step by step marketing materials.

2: He confirms the benefits of the business and processes their application.

3: He talks to and builds relationships with other rich networkers and proven producers, to work with them and duplicate their processes.

So I hope that you understand that going full-time in a home business is not about how much time you have available, but how you're spending that time.

This entire process is easy to follow, but will require you to do some work to get set up. The end result is that you can now take advantage of those compensation plans that have been written so generous because they know that the average person won’t go to the trouble to figure this out.

Our method is not about prospecting, or sponsoring, it’s about a marketing education that sets you apart from the part timer that can never leave his job. At home based business builders, along with Mike Klingler and his internet Marketing University, we can help you achieve your goals.

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